HISTORIC ROUTE 66 PRESENTATION

PRESERVATION HISTORIC ROADS FOUNDATION

NOVEMBER 23, 2006

The Ramada Plaza Hotel on Santa Monica Blvd. recently held a special event marking the further Western placement of a historic Route 66 sign. The Ramada Plaza is located at the western end of the historic and romanticized Route 66 which began in Chicago and traveled through the Midwest, ending at the Pacific Ocean. The Route 66 logo will also be imprinted on Santa Monica Blvd. adjacent to the Ramada in the near future, an action only conducted at one other location on the historic route.

Established in 1926, Route 66 signified the first all- weather highway that linked Chicago to Los Angeles, making the route popular for motorists who drove west to pursue better lives, symbolizing unprecedented freedom and mobility for citizens who owned cars. The road was the first transition from dirt road to superhighway and liked "small town" USA to major metropolitan cities.

Photo Caption: (l-r) Bill Karpiak, General Manager, Ramada Plaza Hotel; Brad Burlingame, President & CEO, West Hollywood Convention & Visitors Bureau; Sal Guariello, Mayor Pro Tem, City of West Hollywood; Mindy Bradish, President & CEO, West Hollywood Chamber of Commerce; Katrin Lucas, Director of Sales, West Hollywood Convention & Visitors Bureau; Gary Oliphant, VP-Branch Manager, Wells Fargo Bank West Hollywood; Alan Johnson, Managing Director, Ramada Plaza Hotel